Digital

UK digital bingo market

Customers are looking for a safe, secure and intuitive gaming experience, with more chances to win and easy pay-outs when they do. Customers want personalisation and more variety, from promotions that cater for a wider range of budgets, to the games and features available.

The experience needs to be increasingly meeting the needs and expectations of the customer in real-time.

UK digital casino market

Customers want exciting and entertaining experiences, as well as great-looking sites that offer the latest games and strong promotions. They prefer sites that provide tools to help them control their spend and reward loyalty.

They are looking for opportunities to have fun, at times the opportunity to win big, with rapid payment of winnings.

International digital

The Spanish and Portuguese digital markets are also strictly regulated. 

YoBingo is the largest bingo brand in Spain, and its sister sites, YoCasino and YoSports benefit from the brand awareness provided by our dominant bingo position and we are encouraged by the customer response and opportunities to grow in both of these verticals. 

In Portugal, the extended period required for the approval process of our YoBingo launch illustrates, in part, the high regulatory standards. As we look to build liquidity for this new product in Portugal, we look forward to putting into practice the experiences gained from our Spanish operations as we look to provide Portuguese customers with a proudly bingo-led digital proposition.